Key Responsibilities:

• Develop captivating narratives and visually appealing campaigns , execute fresh, creative ideas that resonate with target audiences and reflect organizational goals.
• Build and maintain a consistent visual and storytelling style that reflects the brand’s identity and values across all TikTok and Reels content.
• Experiment with new formats, features, and creative tools to push content boundaries and maintain audience interest.
• Create engaging, innovative, and trend-driven content tailored specifically for TikTok and Reels, ensuring alignment with brand identity and audience preferences.
• Stay updated on platform-specific trends, challenges, and best practices to produce viral and relatable content.

Qualification:

• Bachelor’s degree or equivalent qualification in marketing, media studies, communications, or a related field.
• Minimum 1-2 years of experience in creating, editing, and managing engaging social media content, specifically for platforms like TikTok and Instagram Reels.
• Proven track record of developing creative and viral content strategies that drive audience engagement and growth.
• Creative mindset with the ability to conceptualize and produce original content ideas that align with the brand’s voice and goals.
• Strong understanding of current social media trends, challenges, hashtags, and engagement strategies on TikTok and Instagram Reels.